Culinary Creativity
A chef-led studio combining fine-dining craftsmanship with the operational expertise required to deliver exceptional events at scale.
Why Grounded
Five ways of thinking that shape every experience we make.
A chef-led studio combining fine-dining craftsmanship with the operational expertise required to deliver exceptional events at scale.
Our Botanical House and R&D programme allow ingredients, beverages and culinary ideas to continually evolve.
We do not impose a house style on every project. Every experience begins with your story.
Food, beverage, service, atmosphere and guest journey are conceived as interconnected parts of one experience.
Beautiful enough to capture. Interesting enough to discuss. Emotional enough to remember.
What We Create
One house, conceived for the full spectrum of hospitality.
The Kitchen
The stage of the experience.
Steel · Stone · Brass · Precision
Co-Founder & CEO
Michelin-Trained Chef · Culinary Entrepreneur · 20 Years Shaping Dubai’s Hospitality Scene
Known professionally as Chef Greg, he is a Michelin-trained chef, proven entrepreneur and hospitality operator who has spent the past 20 years helping shape Dubai’s premium catering and experiential hospitality landscape.
His journey has taken him from Michelin-level kitchens to the leadership of major culinary operations, combining the precision, creativity and discipline of a chef with the commercial instincts of an experienced operator.
He founded one of Dubai’s early dedicated luxury event-catering houses before going on to lead large-scale culinary operations across the UAE, creating experiences from intimate private gatherings to events serving up to 6,000 guests a day, while leading multidisciplinary teams of more than 250 people.
A proven entrepreneur and hospitality leader, Greg has always remained a chef at heart, driven by ingredients, craftsmanship and creativity, and by the belief that food has the power to create emotion, memory and connection.
At Grounded Studio, he brings these worlds together: setting the creative and strategic vision, shaping its culinary identity and holding the standard across every experience the studio creates.
Create Something Extraordinary
We'll build the experience around it: food, beverage, service and atmosphere, conceived as one.